Showing posts with label Trucchi. Show all posts
Showing posts with label Trucchi. Show all posts

Saturday, May 7, 2016

Iconic Regional Businesses: South Coast

Be sure to check our SOUTH SHORE and CAPE COD versions of this article. Same into, different businesses.
Life has bounced me from Boston to Quincy to Duxbury to Worcester (back) to Duxbury to Monponsett to Cape Motherlovin' Cod. I've seen them come and go, friend.

One thing that I noticed as I hopped around was that some business chains I got used to in one spot would either not exist in another spot, or some other product in the same field would be dominant in this new region.

I'd also see businesses that started in one spot springing up everywhere. That's always nice to see, especially with something you grew up loving... it sort of affirms your sense of good taste for you.

One other phenomena I'd see is that, while my friends and I might favor one particular local place or another, we'd have a regional default option. To use an example with a powerful business not born of these parts... we both might want a burger. I like Schmuckburgers over on Main Street. You like Ye Olde Slaughtered Cow on the State Road. However, there's always McDonald's.

Massachusetts is a funny place. We like things a certain way. There is an impressive list of otherwise nationally prosperous franchises who flop in Massachusetts. Pizza Hut, Papa John, Little Caesar and Domino's all struggle in Massachusetts, as locals often prefer their town's House Of Pizza. Locals laugh, especially near the coast, if you ask where the Red Lobster is. You might get punched, especially in Italian neighborhoods, if you ask where The Olive Garden is. IHOP and Krispy Kreme may be the biggest names crossed off of the Dunkin' Donut's hit list.

Today, we shall examine a few businesses which have that sort of regional recognition. Some people explore the world. Some people explore regions of it. If you are a regional tourist, look at this as a part of Bucket List. You should be familiar with all of these businesses we are about to discuss, You can get your Local card pulled, otherwise.

Someone who never went to the Cape as a kid might not know the Thompson's Clam Bar jingle, while someone from Harwich might think that Peaceful Meadows is a pet cemetery. View these places as a sort of Mendoza Line. Thompson's never expanded regionally, and Peaceful Meadows might be an ounce of Swagger away from being listed down below.

I broke this list up by Barnstable/Plymouth/Bristol County, although it could very easily be Cape Cod/South Shore/South Coast. I had to stretch up to Mansfield to fatten the South Coast category, but it's still Bristol, babe.

Here we go...


Bristol County

Honey Dew Donuts

Honey Dew and Marylou's make a tough dollar fighting for coffee sales (Honey Dew doubles down by going after the donut market, too) on the home turf of Double D. Honey Dew has fought hard enough to scatter 165 locations around Massachusetts.

They started in Mansfield, are now based in Plainville, and they own interior Bristol County. They have done a very good job of establishing themselves in Boston. Dunkin' kicks the spit out of them, but the people who like Honey Dew better are a loyal and dedicated bunch.

You can survive quite nicely like that, especially if you make a decidedly different donut than Double D does.

No one said it was easy, but Honey Dew is faring well enough for themselves. I want to see them cross paths with Marylou's somewhere, just to see who wins.


Gaspar's

Gaspar's is the largest manufacturer of Portuguese smoked sausage in the USA. Most of this is via their sales of Linguica and Chourico.

They have been whipping out the sausage for 4 generations from their Meat Mecca on Faunce Corner Road in North Dartmouth. They started in 1923.

Linguica is smoked sausage, made from smoke-cured pork, garlic and paprika. It is the go-to meal for any Portuguese person, but white people can shovel it down, too.

In Brazil, it is served with rice and beans. In Massachusetts, it is generally sliced open and grilled.

IMHO, it's the best pizza topping.


Minerva

You could very easily scratch out "Minerva" from the heading, fill in "Rose & Vickie's" or "Venus Cafe" and pretty much tell the exact same story. Someone of Southern European heritage starts a pizza joint, has some luck, wins over the locals and expands somewhere in the region.

Minerva started out in 1969, in Wareham. They carved out a nice niche serving Wareham, Onset and Marion. They expanded west, into Fall River, and east, into the Cedarville section of Plymouth.

Rose & Vickie's has Manomet, Cedarville and Marion. The Venus chain, which numbers all of their franchises other than the original Venus Cafe in Whitman, also has the Venus II in Brant Rock and Venus III in Hanson.

I have friends who eat 7 meals a week easy out of the Cedarville Minerva. They eat enough that their dog, Joe Biden, has grown accustomed to it. He eats enough of it that we re-named him "Joey Takeout."

"Joey Takeout" sort of morphed into a joke among my friends and I, and we work Joey Takeout references into our phone conversations... always with ominous overtones that are funny if you know that Joey Takeout is a ragamuffin Shih-Tzu dog and not the dangerous Sicilian mobster who we make him out to be.

Granted, this is a lot funnier if you have reason to believe that the police are tapping your phone. Somewhere in Plymouth, there is a police file on a non-existent gangster with transcripts like "Joey Takeout gets a bite out of everything coming into the White Cliffs."

Titleist

Golfers know all about Titleist golf balls, which enjoy a fine reputation among golfers and have been spoken for by many of the great ones.

Titleist got started just like every other business did, even yours... a MIT grad missed a putt, blamed the ball, had his dentist friend X-Ray the ball, and then transitioned a rubber-making company into golf ball production factory. They did $1 billion in sales in 2003.

Titleist, originally the Acushnet Process Company or something like that, is now based in Fairhaven. Staying true to their Original Recipe, every single ball made by Titleist is X-Rayed to ensure that the center is balanced.

The cursive "Titleist" logo scrawl on the golf balls belongs to Helen Robinson. She was a secretary for the Acushnet Company who was known for her exquisite penmanship. They gave her a pen and a scrap of paper, she hit it in one take, and her writing has appeared on every single product that the company has produced ever since. Her writing has appeared on more balls than Jasmine St. Claire.

I think that this is Helen Robinson. She looks like she was about to get taken off to see the Wizard.


Trucchi's

William Trucchi opened a supermarket off Tremont Street in Taunton with $500 that he borrowed from his parents. The Great Depression went down shortly after, but Italian grocers don't get Depressed! Especially in Taunton!

They have six stores scattered from Taunton to West Bridgewater to Abington to Middleboro to New Beffuh.

This is no mean feat in this age where a Super Wally opens down the road and every business nearby dies.

Angelo's, A&P, Shaw's, Star, Purity Supreme... supermarkets come and go, change names, and all sorts of stuff. Trucchi's keeps trucking along.


Fishing

The port of New Bedford is America's leading fishing port, with landings valued at $369 million. They have 30 wholesale processing plants, and employ 4400 people.

New Bedford lands 117 million pounds of product, including 50 million pounds of scallops. During the height of the season, 500,000 pounds of scallops move through New Beddy in a day.

Gloucester has the Gorton's Fisherman and the George Clooney movie, but New Bedford has the money. The port, and the economic activity associated with it, haul in $1 billion a year.

New Bedford has whatever you need to get fishing done. New Beige has chandlers, ice houses, welders, net designers, boatyards, gear builders, engineers, maritime attorneys, insurance brokers, settlement houses and every other conceivable shoreside marine support business.

They also have pretty girls hanging around the docks while we were shooting.